ABOUT US
The Angeleno Project is rooted in a simple but powerful mission: to celebrate the resilience, creativity, and humanity of Angelenos through storytelling that strengthens our shared pride, purpose, and collective action.
We are driven by this purpose because we believe deeply in the promise and possibility of this region that we call home. The Angeleno Project serves everyone in the Los Angeles County area with the goal of creating new systems and opportunities where every Angeleno can reach their fullest potential.
Los Angeles is at a crossroads. Economic strain, wildfire recovery, immigration crackdowns, homelessness, and the rising cost of living weigh heavily on all of us. Yet every day, across our neighborhoods, we see acts of courage, compassion, and solidarity.
At a time when our city faces overlapping crises, we lift up the stories that unite us—stories of love, care, creativity, and courage. Through cultural storytelling, digital media, and creative organizing, we help people see themselves as part of something bigger: a city worth believing in and fighting for. This, in turn, helps us shape policies and systems that strengthen our collective well-being.
Our LA love is resistance in action.
Our LA way is to rise up.
Our Origins
In 2020, in response to the pandemic, the Committee for Greater LA convened a diverse group of Angelenos around a shared belief that the crisis could catalyze systemic change. Through the work of community-led Action Teams, the Committee produced eight reports that examined deep disparities in Los Angeles and proposed bold solutions to address issues such as homelessness, anti-Black racism, the digital divide, and equitable support for the nonprofit sector.
To build upon this foundation, the Committee transitioned into a new structure that allowed us to bring in new partners and access additional tools to advance our shared vision for a more equitable Los Angeles, including direct advocacy at the City and County levels.
The Angeleno Project carries forward this legacy. We expand our collective power to implement systemic solutions and rebuild civic hope, while staying true to the values that guided the Committee for Greater LA: equity, inclusion, and care for all.
Our Mission in Action
Our goal isn’t just messaging. It’s a movement.
We aim to:
Build cultural power through storytelling and art.
Shift narratives from scarcity to abundance.
Strengthen movement infrastructure by connecting artists, advocates, and communities.
Rebuild civic hope through pride, participation, and shared imagination, and show pride in our region.
Join Us
This is a campaign by Angelenos, for Angelenos. From wildfire recovery to immigrant justice to youth empowerment, we’re amplifying everyday acts of love for LA.
Meet The Funders
ADDITIONAL FUNDERS OF OTHER INITIATIVES:
